Peta Approved
Passionate about our products & animals.
Cart
Cart
Bestsellers
BTS mascara with wand and pink background
Better Than Sex Mascara For The Sexiest, Most Defined Lashes Possible
born this way matte foundation
Born This Way Foundation Natural-Looking And Undetectable Coverage
lip injection max plump range
Lip Injection
Maximum Plump Gloss Extra Strength Instant & Long-term Lip Plumper
Shop all bestsellers
All Bestsellers Mascara, Foundation, Lip Plumper & More
New
doll lashes mascara
BRONZING STICKS A Lightweight, Second-Skin Wear, Sun-Kissed Glow
born this way mini eyeshadow palettes
MINI PALETTES Inspired by the Original Born This Way Natural Nudes Palette
kissing jelly lip oil gloss
KISSING JELLY Treat Your Lips to An Ultra-Nourishing Lip Oil/Gloss
JUST DROPPED
Chocolate Soleil Bronzing Sticks
Born This Way Mini Palettes
New Shades! Killer Liner
Kissing Jelly Lip Oil Gloss
Naturally Better Than Sex Mascara
Better Than Sex Doll Lashes Mascara
Shop All New
Face
virtual try on before and after image
VIRTUAL TRY-ON Find Your Perfect Makeup Matches With Our Virtual Tool
Makeup
Foundation
Concealer
Powder
Bronzer & Contour
Blusher
Highlighter
Setting Spray
Accessories
Shop All Makeup
Skincare
Primers
Serums & Moisturisers
Shop All Skincare
By Collection
Born This Way
Chocolate Soleil
Hangover Skincare
Better Than Chocolate
Insurance Collection
Vegan Friendly
Travel Size
MORE FUN...
Foundation Shade Finder
Complexion Regimens
No-Makeup Look
Glowy Skin
Foundation Guide
Concealer Guide
Setting Spray Guide
Eyes
naturally better than sex mascara
NATURALLY MASCARA Formulated With Bamboo Fibres & A Lash Nourishing Complex
By Category
Mascara
Eyeliner
Eyeshadow
Brows
Shop All Eyes
By Collection
Better Than Sex
Better Than Chocolate
Insurance Collection
Brow Collection
Vegan Friendly
Travel Size
MORE FUN...
Get The Look
Mascara Guide
Brow Guide
Lips
kissing jelly lip oil gloss
KISSING JELLY Treat Your Lips To An Ultra-Nourishing Lip Oil/Gloss
By Category
Lip Plumper
Lip Gloss
Lipstick
Lip Liner
Lip Balm
Shop All Lips
BY COLLECTION
Lip Injection
Kissing Jelly
Lady Bold
Vegan Friendly
Travel Size
More Fun...
#JellyLips
Lip Pairings
Lip Plumper Guide
Lipstick Guide
Lip Liner Guide
Lip Balm Guide
Gifts
Gifts & Sets Give The Perfect Present, Every Time
TRAVEL SIZE Full-Size Favourites In Perfectly Portable Minis
SHOP BY
Under £30
Gifts & Sets
Travel Size
Shop By Scent
Vegan Friendly
Get The Look
Services
virtual try on before and after
VIRTUAL TRY-ON See It. Try It. Love It.
image of model showing foundation
FOUNDATION SHADE FINDER Complete the Quiz To Get Your Shade Match!
COMPARISON GUIDES
Foundations
Concealers
Mascaras
Brows
Lip Plumpers
Lip Liners
Lipsticks
MORE FUN...
In-Store Services
In-Store Events
Virtual Try-On
Foundation Shade Finder
Get The Look
Trends
AS SEEN ON SOCIAL Get Ready With Us! Learn The Hottest Trends & Looks
Cocoa Beach
#COCOABEACHBRONZE Show Us Your Take On This Sunkissed Look!
YOU'RE SO JELLY! Create The Trending Jelly Lips Makeup Look
MORE FUN
#CocoaBeachBronze
#TaupeSmoke
#JellyLips
#PeachBloom
#LatteMakeup
Complexion Regimens
No-Makeup Look
The Wedding Shop
Get The Look
Offers
Discount Codes Discover Exclusive Discount Codes To Use On Your Makeup Faves!
UNiDAYS Claim Your Student Discount With UNiDAYS and GRADLiFE!
OFFERS
Special Offers
UNiDAYS
Youth Discount
Key Worker Discount
Bestsellers
BTS mascara with wand and pink background
Better Than Sex Mascara For The Sexiest, Most Defined Lashes Possible
born this way matte foundation
Born This Way Foundation Natural-Looking And Undetectable Coverage
lip injection max plump range
Lip Injection
Maximum Plump Gloss Extra Strength Instant & Long-term Lip Plumper
Shop all bestsellers
All Bestsellers Mascara, Foundation, Lip Plumper & More
New
doll lashes mascara
BRONZING STICKS A Lightweight, Second-Skin Wear, Sun-Kissed Glow
born this way mini eyeshadow palettes
MINI PALETTES Inspired by the Original Born This Way Natural Nudes Palette
kissing jelly lip oil gloss
KISSING JELLY Treat Your Lips to An Ultra-Nourishing Lip Oil/Gloss
JUST DROPPED
Chocolate Soleil Bronzing Sticks
Born This Way Mini Palettes
New Shades! Killer Liner
Kissing Jelly Lip Oil Gloss
Naturally Better Than Sex Mascara
Better Than Sex Doll Lashes Mascara
Shop All New
Face
virtual try on before and after image
VIRTUAL TRY-ON Find Your Perfect Makeup Matches With Our Virtual Tool
Makeup
Foundation
Concealer
Powder
Bronzer & Contour
Blusher
Highlighter
Setting Spray
Accessories
Shop All Makeup
Skincare
Primers
Serums & Moisturisers
Shop All Skincare
By Collection
Born This Way
Chocolate Soleil
Hangover Skincare
Better Than Chocolate
Insurance Collection
Vegan Friendly
Travel Size
MORE FUN...
Foundation Shade Finder
Complexion Regimens
No-Makeup Look
Glowy Skin
Foundation Guide
Concealer Guide
Setting Spray Guide
Eyes
naturally better than sex mascara
NATURALLY MASCARA Formulated With Bamboo Fibres & A Lash Nourishing Complex
By Category
Mascara
Eyeliner
Eyeshadow
Brows
Shop All Eyes
By Collection
Better Than Sex
Better Than Chocolate
Insurance Collection
Brow Collection
Vegan Friendly
Travel Size
MORE FUN...
Get The Look
Mascara Guide
Brow Guide
Lips
kissing jelly lip oil gloss
KISSING JELLY Treat Your Lips To An Ultra-Nourishing Lip Oil/Gloss
By Category
Lip Plumper
Lip Gloss
Lipstick
Lip Liner
Lip Balm
Shop All Lips
BY COLLECTION
Lip Injection
Kissing Jelly
Lady Bold
Vegan Friendly
Travel Size
More Fun...
#JellyLips
Lip Pairings
Lip Plumper Guide
Lipstick Guide
Lip Liner Guide
Lip Balm Guide
Gifts
Gifts & Sets Give The Perfect Present, Every Time
TRAVEL SIZE Full-Size Favourites In Perfectly Portable Minis
SHOP BY
Under £30
Gifts & Sets
Travel Size
Shop By Scent
Vegan Friendly
Get The Look
Services
virtual try on before and after
VIRTUAL TRY-ON See It. Try It. Love It.
image of model showing foundation
FOUNDATION SHADE FINDER Complete the Quiz To Get Your Shade Match!
COMPARISON GUIDES
Foundations
Concealers
Mascaras
Brows
Lip Plumpers
Lip Liners
Lipsticks
MORE FUN...
In-Store Services
In-Store Events
Virtual Try-On
Foundation Shade Finder
Get The Look
Trends
AS SEEN ON SOCIAL Get Ready With Us! Learn The Hottest Trends & Looks
Cocoa Beach
#COCOABEACHBRONZE Show Us Your Take On This Sunkissed Look!
YOU'RE SO JELLY! Create The Trending Jelly Lips Makeup Look
MORE FUN
#CocoaBeachBronze
#TaupeSmoke
#JellyLips
#PeachBloom
#LatteMakeup
Complexion Regimens
No-Makeup Look
The Wedding Shop
Get The Look
Offers
Discount Codes Discover Exclusive Discount Codes To Use On Your Makeup Faves!
UNiDAYS Claim Your Student Discount With UNiDAYS and GRADLiFE!
OFFERS
Special Offers
UNiDAYS
Youth Discount
Key Worker Discount
> LOGOUT
United Kingdom
GIFT GUIDE

SHOP ALL GIFTS

Our favourite gifts & sets are now available. Treat someone special to perfect presents & luxurious beauty.


Under £30
Gifts & Sets
Travel Size
Bestsellers
Pink Makeup
Shop All
  • Featured
  • Bestsellers
  • Highest Rated
  • Newest
  • Price (Low to High)
  • Price (High to Low)
0 items found
Face
Eyes
Lips
Brushes & Tools
Bags
Travel
Price
NEW
SALE
TRY IT ON
Kissing Jelly Lip Oil Gloss Kissing Jelly Lip Oil Gloss
Sour Watermelon
All
Shimmer
Shine
+ -
+ more
Kissing Jelly Lip Oil Gloss
6 Juicy, High-Shine & Glitter Finishes
£21.00 £16.80
Add to Bag
Shop Now
NEW
SALE
TRY IT ON
Naturally Better Than Sex Mascara Naturally Better Than Sex Mascara
Naturally Better Than Sex Mascara
Naturally-Derived, Volumise, Lengthen & Curl
£29.00 £23.20
Add to Bag
Shop Now
NEW
SALE
TRY IT ON
Travel Size Naturally Better Than Sex Mascara Travel Size Naturally Better Than Sex Mascara
Travel Size Naturally Better Than Sex Mascara
Naturally-Derived, Volumize, Lengthen & Curl
£16.00 £12.80
Add to Bag
Shop Now
NEW
SALE
TRY IT ON
Better Than Sex Foreplay Mascara Primer Better Than Sex Foreplay Mascara Primer
Better Than Sex Foreplay Mascara Primer
24-Hour Nourishing Mascara Primer
£27.00 £21.60 £3.38 / 1ml
Add to Bag
Shop Now
makeup products

LIP PAIRS

Dynamic Duos That Go Together
Like You & Your BFF!

SHOP NOW
SALE
TRY IT ON
Lip Injection Extreme Lip Shaper
Puffy Nude
+ -
+ more
Lip Injection Extreme Lip Shaper
Instant Plumping & 10-Hour Longwear
£20.00 £16.00 £52.64 / 1g
Add to Bag
Shop Now
BESTSELLER
SALE
Born This Way 'The Natural Nudes' Eyeshadow Palette Born This Way 'The Natural Nudes' Eyeshadow Palette
Born This Way 'The Natural Nudes' Eyeshadow Palette
Rich, Creamy & Highly-Pigmented
£48.00 £38.40 £40.00 / 10g
Add to Bag
Shop Now
BESTSELLER
SALE
TRY IT ON
Better Than Sex Waterproof Mascara Better Than Sex Waterproof Mascara
Better Than Sex Waterproof Mascara
Longer, Thicker Lashes + Waterproof
£28.00 £22.40 £3.13 / 1ml
Add to Bag
Shop Now
BESTSELLER
SALE
TRY IT ON
Cloud Crush Blush Cloud Crush Blush
Velvet Crush
+ -
+ more
Cloud Crush Blush
6 Unique Shades in Multiple Finishes
£28.00 £22.40 £5.60 / 1g
Add to Bag
Shop Now
SO EXTRA
SALE
TRY IT ON
Damn Girl! 24-Hour Mascara Damn Girl! 24-Hour Mascara
Damn Girl! 24-Hour Mascara
Intensifies, Lifts & Locks in Curl
£28.00 £22.40 £19.23 / 10ml
Add to Bag
Shop Now
BESTSELLER
SALE
TRY IT ON
Lip Injection Extreme Lip Plumper Lip Injection Extreme Lip Plumper
Original
+ -
+ more
Lip Injection Extreme Lip Plumper
Instant Plumping, Extreme Hydration
£24.00 £19.20 £5.88 / 1g
Add to Bag
Shop Now
SALE
TRY IT ON
Cocoa Bold Lipstick Cocoa Bold Lipstick
Ganache
+ -
+ more
Cocoa Bold Lipstick
8 Nude Cocoa Colours
£24.00 £19.20 £7.27 / 1g
Add to Bag
Shop Now
SALE
Better Than Sex Mascara Better Than Sex Mascara
Black
+ -
+ more
Better Than Sex Mascara
Dramatically Fuller, Longer Lashes
£28.00 £22.40 £3.13 / 10ml
Add to Bag
Shop Now
makeup products

VALENTINE'S DAY
GIFT GUIDE

Treat your family, BFFs, or that special someone to something special!

SHOP NOW
NEW
SALE
Better Than Sex Doll Lashes Mascara
Better Than Sex Doll Lashes Mascara
Extreme Curling & Lengthening Mascara
£29.00 £23.20
Add to Bag
Shop Now
SALE
Better Than Sex Mascara Better Than Sex Mascara
Chocolate
+ -
+ more
Better Than Sex Mascara
Dramatically Fuller, Longer Lashes
£28.00 £22.40 £3.13 / 10ml
Add to Bag
Shop Now
SALE
Better Than Sex Easy Glide Waterproof Liquid Eyeliner Better Than Sex Easy Glide Waterproof Liquid Eyeliner
Chocolate
+ -
+ more
Better Than Sex Easy Glide Waterproof Liquid Eyeliner
Smudge-Proof, Ultra-Rich Pigment
£22.50 £18.00 £35.00 / 1ml
Add to Bag
Shop Now
SO EXTRA
SALE
TRY IT ON
Lip Injection Plumping Lipgloss Lip Injection Plumping Lipgloss
Lip Injection Plumping Lipgloss
Instant Plumping Results
£22.00 £17.60 £5.38 / 1g
Add to Bag
Shop Now
SALE
TRY IT ON
Lady Bold Waterproof Lip Liner Lady Bold Waterproof Lip Liner
Limitless Life
+ -
+ more
Lady Bold Waterproof Lip Liner
Waterproof, Smudge-Proof, 10 Hour Wear
£20.00 £16.00 £86.96 / 1g
Add to Bag
Shop Now
BESTSELLER
SMELLS LIKE CHOCOLATE
SALE
TRY IT ON
Chocolate Soleil Matte Bronzer Chocolate Soleil Matte Bronzer
Chocolate Soleil
+ -
+ more
Chocolate Soleil Matte Bronzer
Rich, Natural-Looking Tan
£30.00 £24.00 £3.56 / 1g
Add to Bag
Shop Now
SALE
TRY IT ON
Too Femme Heart Core Lipstick Too Femme Heart Core Lipstick
Too Femme Heart Core Lipstick
6 Rich Shades, Nourishes & Hydrates
£22.00 £17.60 £7.86 / 1g
Add to Bag
Shop Now
SMELLS LIKE CHOCOLATE
SALE
Better Than Chocolate Eyeshadow Better Than Chocolate Eyeshadow
Better Than Chocolate Eyeshadow
18 Iconic, High-Pigment Shades
£48.00 £38.40 £24.24 / 10g
Add to Bag
Shop Now
SALE
TRY IT ON
Killer Liner 36-Hour Waterproof Gel Eyeliner Pencil Killer Liner 36-Hour Waterproof Gel Eyeliner Pencil
Black
All
New
+ -
+ more
Killer Liner 36-Hour Waterproof Gel Eyeliner Pencil
High Impact Colour, Transfer Resistant
£20.00 £16.00 £16.66 / 1g
Add to Bag
Shop Now
SALE
TRY IT ON
Lip Injection Power Plumping Lipgloss Lip Injection Power Plumping Lipgloss
Just Friends
+ -
+ more
Lip Injection Power Plumping Lipgloss
Multi-Dimensional Colour & A Pretty Plump
£24.00 £19.20 £3.46 / 10ml
Add to Bag
Shop Now
SALE
Better Than Sex Easy Glide Waterproof Liquid Eyeliner Better Than Sex Easy Glide Waterproof Liquid Eyeliner
Black
+ -
+ more
Better Than Sex Easy Glide Waterproof Liquid Eyeliner
Smudge-Proof, Ultra-Rich Pigment
£22.50 £18.00 £35.00 / 1ml
Add to Bag
Shop Now
SALE
TRY IT ON
Lip Injection Power Plumping Liquid Lipstick Lip Injection Power Plumping Liquid Lipstick
Give 'Em Lip
+ -
+ more
Lip Injection Power Plumping Liquid Lipstick
10 Vibrant Lip-Conditioning Shades
£23.00 £18.40 £7.50 / 1ml
Add to Bag
Shop Now
SALE
Lip Injection Power Plumping Liquid Lip Balm
Lip Injection Power Plumping Liquid Lip Balm
Plumps & Nourishes, Semi-Gloss Finish
£22.00 £17.60 £3.07 / 10ml
Add to Bag
Shop Now
SALE
Killer Kajal 12-Hour Longwear Eyeliner Killer Kajal 12-Hour Longwear Eyeliner
Killer Kajal 12-Hour Longwear Eyeliner
£20.00 £16.00 £15.83 / 1g
Add to Bag
Shop Now
SALE
Moon Crush Highlighter Moon Crush Highlighter
Summer Moon
+ -
+ more
Moon Crush Highlighter
Sheer, Glossy-Glow Multi-Use Powder
£34.00 £27.20 £4.86 / 1g
Add to Bag
Shop Now
SMELLS LIKE CHOCOLATE
SALE
Natural Chocolate Bronzer Natural Chocolate Bronzer
Caramel Cocoa
+ -
+ more
Natural Chocolate Bronzer
Cocoa-Infused, Healthy Glow Bronzers
£30.00 £24.00 £3.17 / 1g
Add to Bag
Shop Now
Sun Bunny Natural Bronzer Sun Bunny Natural Bronzer
Sun Bunny Natural Bronzer
Gorgeous, Luminous Finish
£30.00 £3.56 / 1g
Add to Bag
Shop Now
SALE
Born This Way Ethereal Setting Powder
Born This Way Ethereal Setting Powder
Reduces Shine & Absorbs Oil
£29.00 £23.20 £17.06 / 10g
Add to Bag
Shop Now
BESTSELLER
SALE
OUT OF STOCK
Hangover 3-in-1 Replenishing Primer & Setting Spray Hangover 3-in-1 Replenishing Primer & Setting Spray
Hangover 3-in-1 Replenishing Primer & Setting Spray
Hydrates & Refreshes Skin
£30.00 £24.00 £2.50 / 10ml
Add to Bag
Shop Now
SMELLS LIKE PANCAKES
SALE
SOLD OUT
LIMITED EDITION
Maple Syrup Pancakes Eyeshadow Palette Maple Syrup Pancakes Eyeshadow Palette
Maple Syrup Pancakes Eyeshadow Palette
18 Limited Edition Shades
£48.00 £24.00 £24.24 / 10g
Add to Bag
Shop Now
TOP