Shadow Insurance 24-Hour Eyeshadow Primer

6ml
£20.00 £3.33 / 10ml

ANY CONCEALER FOR £20 & FOUNDATION FOR £30

Enjoy BIG savings on our Born This Way Complexion collection!

Shop Now
botr-this-way-promo
Details
HOW TO
WHAT IT IS

Your insurance policy against creasing, fading and dull eyeshadow just got an upgrade! Our best-selling eye primer formula intensifies colour and helps lock down eyeshadow for 24+ hours of waterproof, non-creasing, fade-resistant wear.

TELL ME MORE

Formulated with an essential blend of skin-loving ingredients – plus an easy-blend doe-foot wand for seamless, professional application – this translucent eyeshadow primer glides on weightlessly and fights breakthrough oil to help keep shadows smooth, waterproof and lasting as long as you do!

OUR INSPIRATION

We set out to create an eye primer that would allow you to wear your favorite eye shadows from coffee to cocktails with ease.

STEP 1: Apply a pea-size amount on the eyelid using the doe foot applicator.

STEP 2: Then, blend using a clean fingertip or a flat shadow brush from lash line up to the brow bone.

STEP 3: Allow to for Shadow Insurance Eye Shadow Primer to dry, then blend shadow effortlessly on top.

PRO TIP: REMOVE SMUDGING ON EYELIDS

STEP 1: Apply a small amount of Shadow Insurance Eyeshadow Primer using a clean fingertip or a flat shadow brush.

STEP 2: Follow with eyeshadow, eye liners, and mascara, if desired.

EXPERT TIP: CREATE A LIQUID EYESHADOW

STEP 1: Pick up your choice of eye shadow with a clean ring finger.

STEP 2: Place a drop of Shadow Insurance Eyeshadow Primer to the center of the ring finger with eyeshadow and massage ring fingers together to create a liquid eyeshadow.

STEP 3: Quickly sweep along the eyelid! Build intensity by layering eyeshadow on top!

INSURANCE COLLECTION

Upgrade Your Insurance Policy! Help Defend Your Skin Against Environmental Stressors & Lock Down Your Makeup All Day & All Night.

MAKEUP INSURANCE

18-Hour Longwear Setting Spray

SHADOW INSURANCE

24-Hour Eyeshadow Primer

TELL US WHAT YOU THINK...
  • REVIEWS
TOP