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BTS mascara with wand and pink background
Better Than Sex Mascara For The Sexiest, Most Defined Lashes Possible
born this way collection
Born This Way Foundation Natural-Looking And Undetectable Coverage
lip injection max plump range
Lip Injection
Maximum Plump Gloss Extra Strength Instant & Long-term Lip Plumper
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CHOCOLATE SOLEIL A Silky-Matte Bronzer Infused
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Lips & A Pretty Plump
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LOVE FLUSH BLUSH Next-Level Glow And
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JUST DROPPED
Chocolate Soleil Matte Bronzer
Chocolate Soleil Sculpting Pencil
Love Flush Blush
Born This Way Super Glow
Kissing Jelly Lip Mask
Ribbon Wrapped Chocolate
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RIBBON WRAPPED LASH Your Favorite 24-Hour Tubing Mascara Went CHOCOLATE
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Bestsellers
BTS mascara with wand and pink background
Better Than Sex Mascara For The Sexiest, Most Defined Lashes Possible
born this way collection
Born This Way Foundation Natural-Looking And Undetectable Coverage
lip injection max plump range
Lip Injection
Maximum Plump Gloss Extra Strength Instant & Long-term Lip Plumper
Shop all bestsellers
All Bestsellers Mascara, Foundation, Lip Plumper & More
New
CHOCOLATE SOLEIL A Silky-Matte Bronzer Infused
With Real Cocoa Powder
SHOP NOW
LIP INJECTION LIP GLOSS Gentle Cooling, Smoother
Lips & A Pretty Plump
SHOP NOW
LOVE FLUSH BLUSH Next-Level Glow And
Natural-Looking Color
SHOP NOW
JUST DROPPED
Chocolate Soleil Matte Bronzer
Chocolate Soleil Sculpting Pencil
Love Flush Blush
Born This Way Super Glow
Kissing Jelly Lip Mask
Ribbon Wrapped Chocolate
Shop New Arrivals
Face
BRONZE & GLOW Must-Have NEW SHADES Of Our Most Iconic Bronzers
SHOP NOW
BY CATEGORY
Foundation
Concealer
Blush
Bronzer & Contour
Highlighters
Setting Spray & Powder
Primers
Shop All Face
By Collection
Chocolate Soleil
Born This Way
TOOLS
Shade Finder
Virtual Try-On
Comparison Guides
Eyes
RIBBON WRAPPED LASH Your Favorite 24-Hour Tubing Mascara Went CHOCOLATE
SHOP NOW
By Category
Eye Shadow
Mascara
Eyeliner
Brows
Shop All Eyes
TOOLS
Get The Look
Virtual Try-On
Comparison Guides
Lips
KISSING JELLY LIP MASK Instant Shine, Soft, Kissable Lips
SHOP NOW
By Category
Lip Plumper
Lipstick
Lip Liners
Lip Gloss
Lip Balms
Shop All Lips
TOOLS
Lip Pairings
Virtual Try-On
Comparison Guides
Services
virtual try on before and after
VIRTUAL TRY-ON See It. Try It. Love It.
get the look model face
GET THE LOOK Learn Our Best Tips & Tricks From The Pros!
COMPARISON GUIDES
Foundations
Concealers
Mascaras
Brows
Lip Plumpers
Lip Liners
Lipsticks
MORE FUN...
In-Store Services
In-Store Events
Foundation Shade Finder
Virtual Try-On
Live Chat
Get The Look
Shop By Scent
Trends
AS SEEN ON SOCIAL Get Ready With Us! Learn The Hottest Trends & Looks.
Metallic Makeup Trend
Metallic Makeup Discover all you need to steal the show this party season.
Clean Girl Makeup Trend
Clean Girl Makeup Learn how to get the clean girl aesthetic.
MORE FUN
Orange Makeup Trend
Tubing Mascara Trend
Cherry Lips Trend
Pink Sugar Rush Makeup
Mocha Mousse Lips
Chocolate Makeup
#Blonzing
#FrostedMakeup
#CloudSkin
The Wedding Shop
Get The Look
Offers
20% OFF SITEWIDE Add to bag immediately.
UNiDAYS Claim Your Student Discount With UNiDAYS and GRADLiFE!
FREE SHIPPING With £30+ Orders!
OFFERS
Special Offers
UNiDAYS
Klarna
Clearpay
Key Worker & NHS Discount
Youth Discount
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Mascara

Vegan, PETA-approved mascaras are the best mascaras! Experience shocking volume & dramatic length with our award-winning formulas
FIND YOURS

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SALE
Better Than Sex Mascara Better Than Sex Mascara
Better Than Sex Mascara
New Shade: Burgundy
£28.00 £22.40 £2800.00 / 1L
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SALE
Better Than Sex Waterproof Mascara Better Than Sex Waterproof Mascara
Better Than Sex Waterproof Mascara
Longer, Thicker Lashes + Waterproof
£28.00 £22.40 £2800.00 / 1L
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SALE
Ribbon Wrapped Lash Mascara
Ribbon Wrapped Lash Mascara
£28.00 £22.40 £2800.00 / 1L
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20% OFF SITEWIDE

Add to bag immediately.

T&Cs apply. Offer ends 22.06.26.

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Travel Size Ribbon Wrapped Lash Mascara
Travel Size Ribbon Wrapped Lash Mascara
£16.00 £3404.26 / 1kg
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SALE
Naturally Better Than Sex Mascara Naturally Better Than Sex Mascara
Naturally Better Than Sex Mascara
Naturally-Derived, Volumise, Lengthen & Curl
£29.00 £23.20 £3012.99 / 1L
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SALE
Better Than Sex Mascara Better Than Sex Mascara
Better Than Sex Mascara
New Shade: Burgundy
£28.00 £22.40 £2800.00 / 1L
Add to Bag
Shop Now
SALE
SOLD OUT
Better Than Sex Foreplay Mascara Primer Better Than Sex Foreplay Mascara Primer
Better Than Sex Foreplay Mascara Primer
24-Hour Nourishing Mascara Primer
£27.00 £21.60 £2700.00 / 1L
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Travel Size Naturally Better Than Sex Mascara Travel Size Naturally Better Than Sex Mascara
Travel Size Naturally Better Than Sex Mascara
Naturally-Derived, Volumize, Lengthen & Curl
£16.00 £3333.33 / 1L
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Travel Size Better Than Sex Mascara Travel Size Better Than Sex Mascara
Travel Size Better Than Sex Mascara
Dramatically Fuller, Longer Lashes
£16.00 £3333.33 / 1kg
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Travel Size Better Than Sex Waterproof Mascara Travel Size Better Than Sex Waterproof Mascara
Travel Size Better Than Sex Waterproof Mascara
Longer, Thicker Lashes + Waterproof
£16.00 £3333.33 / 1kg
Add to Bag
Shop Now
Travel Size Better Than Sex Foreplay Mascara Primer Travel Size Better Than Sex Foreplay Mascara Primer
Travel Size Better Than Sex Foreplay Mascara Primer
24-Hour Nourishing Mascara Primer
£16.00 £4000.00 / 1L
Add to Bag
Shop Now
COMPARE PRODUCTS

MASCARA GUIDE

Ribbon Wrapped Lash Mascara
Better Than Sex Mascara
Better Than Sex Waterproof Mascara

RIBBON WRAPPED LASH
Mascara

BETTER THAN SEX
Mascara

BETTER THAN SEX
Waterproof Mascara

BETTER THAN SEX
Naturally Mascara

BRUSH SHAPE:

Lash Extension™ Brush

COLOUR:

Black

BENEFITS:

24 Hour Extreme Length & Lash Seperation

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BRUSH SHAPE:

Hourglass

COLOUR:

Black, Brown & Burgundy

BENEFITS:

Thickens, Lengthens & Curls

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BRUSH SHAPE:

Hourglass

COLOUR:

Black

BENEFITS:

Waterproof, Thickens, Lengthens, Curls

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BRUSH SHAPE:

Hourglass

COLOUR:

Black

BENEFITS:

98% Naturally-Derived Formula*

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*Per ISO 16128 Standard from plant sources, non-petroleum mineral sources, and/or water.

better than sex mascaras

BETTER THAN SEX

MASCARA

Create lashes that are full, defined, and stretched to unbelievable lengths for intense, oversized, multidimensional lashes.

CHOOSE YOUR SHADE

BETTER THAN SEX

NATURALLY MASCARA

Our new voluptuous volume mascara delivers
100% sexy lashes with a 98% naturally-derived formula.*

ADD TO BAG

*Per ISO 16128 Standard from plant sources, non-petroleum mineral sources, and/or water.

foreplay mascara primer

BETTER THAN SEX

FOREPLAY
MASCARA PRIMER

Our nourishing primer thickens, lengthens &
lifts lashes + delivers 24-hour mascara wear.

ADD TO BAG
waterproof mascara

BETTER THAN SEX

WATERPROOF MASCARA

Our iconic fan-fave waterproof formula thickens,
lengthens & curls lashes with mind-blowing results.

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eyeliner

BETTER THAN SEX

LIQUID EYELINER

Waterproof wear and sharp, fluid,
smudge-proof lines, every time.

CHOOSE YOUR SHADE
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